Jay Reatard’s ‘It Ain’t Gonna Save Me’

Creepy clowns, water balloons, hilarious monsters, food fights, pint-size kids throwing punches, swearing war veterans, wolfmen … the video for punk-turned-wanna-be-pop-star Jay Reatard’s “It Ain’t Gonna Save Me” has it all. We bet it was five times as fun to make as it is to watch.

The clip comes courtesy L.A.’s Daft Arts production company and director Bryce Kass. And the song can be found on Watch Me Fall, due a week from today on Matador.

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